Are You an Engaging Leader?
Six ways to gain buy-in and create loyal followers
By Michael Wilkinson, CMF
Managing Director, Leadership Strategies, Inc.
Author, The Secrets of Facilitation andThe Secrets to Masterful Meetings
In all of our facilitation courses we talk about the power of buy-in. When leaders gain their people’s buy-in, the “I have to” turns into “I get to.” And we’ve found that people put far more energy into activities they feel like they “get to” do rather than they feel like they “have to” do. The challenge for leaders is how to consistently get their teams’ to buy-in to the program. How to create willing followers and eager workers out of apathetic groups of employees without making drastic changes like letting people go. Managing Director, Leadership Strategies, Inc.
Author, The Secrets of Facilitation andThe Secrets to Masterful Meetings
We believe you do this by clearly stating your vision (where you want the organization to go and by when), your strategy (what you want the organization to do to get there), your values (how you want the organization to operate) and roles (who is responsible for what in making the vision happen). And by understanding the first and fundamental secret of leadership through facilitation, “if they create it they understand it, they accept it, and they own it.
The Fundamental Secret of Facilitation | If they create it, they understand it, they accept it, and they own it. |
What makes it powerful? If “power” is somewhat synonymous with “getting results,” then this secret is extremely powerful. The secret can increase your ability to achieve results, simply because the secret is linked to effectiveness and human motivation.
Gaining Buy-in Dr. Robert Zawacki from the University of Colorado in his book “Transforming the Mature Information Technology Organization” put the secret this way:
ED = RD x CD
That is, Effective Decisions = The Right Decision times Commitment to the Decision. Dr. Zawacki’s point is that the multiplication sign in the formula means that even the best decision can be rendered completely ineffective if commitment to the decision is lacking. A group of consultants might have created the 100% solution for a client, but if the client doesn’t buy-in to the solution, the effectiveness of the solution would be essentially zero. Likewise, if leaders create solutions that their people don’t buy-in to, once more, the effectiveness is zero. So how do you gain buy-in? We have found that engaging leaders do a few things very well to gain buy-in around solving problems.
- Clarity. Leaders that command the greatest level of buy-in have great clarity around purpose and product: why are we doing this, what must we have when we are done? They cover every base and make sure there are no tasks performed that do not tie directly back to purpose and product.
- Passion. Engaging leaders are able to communicate why the vision important to them and why it should be important to everyone else. With their high energy, they inspire their staff with their own enthusiasm and get people excited about solving the problem.
- Empowerment. They explain what they need from each person; whether they are looking for a decision, a recommendation, or simply ideas. They help people feel good about the role they play and illustrate, for each team member, the positive effects that realizing the vision will have on them.
- Bridge-Building. Engaging leaders listen and listen well. When others see conflict and differences, engaging leaders see similarities. They understand that disagreements occur because the people involved lack shared information, have different values or experiences, or are affected by outside factors. Like facilitators, these leaders are able to use effective strategies for building consensus.
- Praise and Feedback. Engaging leaders make it a point to praise the work done, the effort made, and results achieved. And even when the effort does not meet expectations, engaging leaders are able to lift people up while letting them know very specifically what to improve. These leaders praise well, praise often, and praise specifically.
- Follow-through. Engaging leaders do what they say they are going to do. And when they can’t follow-through, they are proactive in letting their people know they can’t and why.
Like anything else, I prioritize my contacts but still do my best to stay visible to to all of them.
Thanks again everyone . . . I really appreciate the contributions to this thread!
Respectfully,
Paul Castain
Another post to this thread:
I believe the question about how we transition “virtual” relationships to “real” relationships is highly important as the world engages in this grand experiment of social media and virtual relationships. I can think of a half dozen of my circle of friends, all of whom are in midlife, who found “soul-mates” and/or marriage partners via virtual dating. It occurs to me that intentionally plays a role in how we make the transition from virtual to real relationships. I do not claim to be an expert on social media. I do not tweet and my face is only periodically on face book.
I wonder what the impact is and will be from our addiction to social media. Christine Caldwell says that addiction is not just the attachment to drugs, alcohol, or sex but a simply a human tendency to move away from our authentic selves, our bodies, and our immediate experiences. We tend to attempt to try to get away from sensations, feelings, and emotions we find uncomfortable and/or threatening. I believe in today’s world most of us feel separated from each other and from our authentic selves, we experience loneliness, we experience fear and a wide range of emotions that we do not know what do with. Virtual relationships often give us the illusion of being in relationship and divert our attention outward. I find myself checking my e-mail far more frequently than is functionally effective, simply to see who might have replied back or if someone I just thought about happened to be on the same wave link and sent me an e-mail. I clearly see how people can become preoccupied about texting, tweeting, and face book. Given that we live in a world where extraverts are more highly regarded than introverts, real-time electronic communications and “virtual” relationships have leveled the playing field to a large extent.
To go back to the question about transitioning to real relationships, I wonder to what extent people are deliberately making efforts to transition these virtual relationships. I appreciate the open sharing about what is working.
Thank you for creating the space for this conversation by your question.
Posted by Dr. Tom Boldrey